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Tuesday, December 23, 2014

toothpaste-aisle-chaos

Walk into almost any U.S. grocery store today and you can find at least a 10-foot wall of toothpaste with shelves from toe to eye level proffering hundreds of toothpaste options. A confounding, dizzying array of cavity-fighting, tooth-whitening, tartar-controlling, gum-disease-preventing, enamel-strengthening, breath-freshening formulations in various combinations further sorted by minty or sometimes fruity flavors, brand, organic, or all natural formulation in various sizes, product deliveries, or packaging.

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